Kelowna Hydrofest

    Overview

    Hydrofest is the largest professional boat racing series in Canada and is the pinnacle of British Columbia's summer events calendar.

    Using Kelowna as the amazing backdrop to Hydrofest this year's races will play host to some of the fastest boats in the world, with the best drivers and some of the NHL's biggest names to provide you the best entertainment on the planet.

    Target Audience

    Race fans of all ages.

    The Challenge

    To create a fun, interactive and informative web presence to help attract and promote the Hydrofest event. Online visitors must have access to event information, including venue details, pricing and ticket purchasing.

    The Solution

    Reaktion Interactive's creative team developed an interactive flash-integrated informational portal site to help attract visitors and provide event information.

    The website also includes a photo gallery, youtube, twitter and facebook integration to help create exposure and increase site traffic.

    Features:

    • Advanced Content Management System
    • Flash Integration
    • Fan Zone
    • Real-time scalability
    • YouTube Video integration
    • Scalable, on-demand site expandability
    • Twitter and Facebook integration